Privacy Policy

1. Introduction

Hawksmoor.ai ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website hawksmoor.ai (the "Site") and use our services.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

2. Information We Collect

Personal Data

We may collect personally identifiable information that you voluntarily provide to us when you:

• Fill out a contact form
• Subscribe to our newsletter
• Request a consultation or strategy workshop
• Complete our GTM Assessment
• Engage with our services

This information may include:

• Name
• Email address
• Phone number
• Company name and size
• Job title / role
• Industry
• Country
• Assessment responses and results (GTM Assessment)
• Any other information you choose to provide

Automatically Collected Data

When you visit our Site, we may automatically collect certain information about your device, including:

• IP address
• Browser type and version
• Operating system
• Referring URLs
• Pages viewed and time spent on pages
• Date and time of visits

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small data files stored on your device that help us:

• Remember your preferences
• Understand how you use our Site
• Improve our services
• Provide relevant content

Types of Cookies We Use

• Essential Cookies: Necessary for the website to function properly
• Analytics Cookies: Help us understand how visitors interact with our Site
• Functional Cookies: Remember your preferences and settings

Managing Cookies

You can control and manage cookies through your browser settings. Please note that disabling cookies may affect the functionality of our Site. When you first visit our Site, you will be presented with a cookie consent banner where you can accept or decline non-essential cookies.

You can also manage your cookie preferences directly here:

4. How We Use Your Information

We use the information we collect to:

• Provide, operate, and maintain our services
• Respond to your inquiries and requests
• Send you newsletters and marketing communications (with your consent)
• Improve and personalize your experience
• Analyze usage patterns and trends
• Generate your GTM Assessment results based on automated scoring of your responses
• Protect against fraudulent or unauthorized activity
• Comply with legal obligations

Automated Decision-Making

Our GTM Assessment uses automated scoring to categorize your organization's go-to-market maturity based on your responses. This categorization is used solely to provide you with relevant recommendations and does not produce legal or similarly significant effects. You may request human review of any automated assessment result by contacting us.

5. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data based on the following legal grounds:

• Consent: Where you have given us explicit consent to process your data
• Contract: Where processing is necessary to perform a contract with you
• Legitimate Interests: Where processing is necessary for our legitimate business interests
• Legal Obligation: Where we are required to process your data by law

6. Your Rights Under GDPR

If you are a resident of the EEA, you have the following data protection rights:

• Right to Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data ("right to be forgotten")
• Right to Restrict Processing: Request limitation of how we use your data
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Object to our processing of your personal data
• Right to Withdraw Consent: Withdraw consent at any time where we rely on consent

To exercise any of these rights, please contact us at privacy@hawksmoor.ai. We will respond within 30 days.

You also have the right to lodge a complaint with your local data protection supervisory authority if you believe your data has been processed unlawfully. A list of EU supervisory authorities is available at the European Data Protection Board website.

7. Data Retention

We retain your personal data for the following periods:

• Contact form submissions: 24 months from date of submission, or until you request deletion
• GTM Assessment data: 12 months from completion, then automatically anonymized or deleted
• Newsletter subscribers: Until you unsubscribe or request removal
• Analytics data: 14 months (Google Analytics default retention period)
• Cookie consent preferences: 12 months, then you will be asked again

After the applicable retention period, we will securely delete or anonymize your data. You may request earlier deletion at any time by contacting privacy@hawksmoor.ai.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Third-Party Services

We use the following third-party service providers to operate our business and the Site:

• Supabase (database hosting). Stores assessment data and form submissions securely with row-level security
• Stripe (payment processing). Processes payment card and billing information when you purchase services. We do not store full card numbers.
• Google Analytics 4 (website analytics). Collects anonymized usage data only after you consent via our cookie banner
• Resend (email delivery). Processes email addresses to deliver assessment results, contact form confirmations, and communications you have opted into
• Vercel (website hosting). Serves our website and processes server-side requests
• Calendly (scheduling). When you choose to book a call, you are redirected to Calendly's platform, which is governed by their own privacy policy

These providers process your data only on our behalf and under contractual obligations to protect it in accordance with applicable data protection laws.

10. International Data Transfers

Your information may be transferred to and processed in the United States, where our service providers (Supabase, Resend, Vercel, Google) operate. If you are located in the EEA or UK, we ensure that any international transfers of personal data are subject to appropriate safeguards, including Standard Contractual Clauses (SCCs) approved by the European Commission and the UK Information Commissioner's Office.

11. Children's Privacy

Our Site is not intended for children under 16 years of age. We do not knowingly collect personal data from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy, your personal data, or would like to exercise your rights, please contact us:

• Email: privacy@hawksmoor.ai
• Website: Contact Page